I was employed to develop a full game design for Coca-Cola – an infinite runner game for mobile, characterized by simple gameplay paired with advanced customization and a robust reward system.
About the project
An infinite runner game designed for the leading soft-drink brand, Coca-Cola Together tasked the player with getting as far as they could while avoiding obstacles and increasing their score by collecting bottles. The top-scoring players would be able to redeem prizes at the end of the month. The players would also get a chance to customize their avatar, based on the colorful cast of characters introduced by the company.
Responsibilities
Product Design (User Research & Journey, Wireframes, High-Fidelity Mockup); Visual Design (Graphic Design, UI, 3D Modelling, Animation, Promotional Assets); Game Design (Level Design, Gameplay Mechanics, Incentive System)
Tools & Methodology
Figma, Adobe Photoshop, 3D Studio Max, Substance Painter, Unity